Greece Forecourt Market Size and Forecast by Segment (Service Station, Car Wash, and Convenience and Foodservice) and Fuel Retailer Profiles, 2021-2026
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The Greece forecourt market size was EUR8.89 billion ($8.81 billion) in 2021 and is expected to grow at a CAGR of more than 2% during 2022-2026. Total forecourt value had been recording continuous growth since 2017. In 2021, the forecourt registered growth in terms of convenience retail and foodservice sales, both of which are of increasing importance to fuel companies. Investment in forecourt facilities and partnerships with major food brands are key factors behind the rise in convenience and food service sales.
The Greece forecourt market research report will help in identifying who are the top vendors in Greece and how many outlets they have in each segment. The key insights will help in planning effective market strategies by uncovering market share and average throughput per site of the top players in the market across fuel, car wash, convenience, and food service categories.
To gain more information on the Greece forecourt market forecast, download a free report sample
Greece Forecourt Market Segments
The key segments in the Greece forecourt market are fuel, car wash, convenience, and food service. The fuel category had the highest market share in the forecourt market in 2021.
Fuel: Fuel volumes in Greece registered an increase in 2021. This was because the number of vehicles and level of transportation rose. Shell (Coral) is the largest fuel retailer in Greece. It has achieved this position by offering its fuel at low prices and by equipping its service stations with forecourt facilities such as car washes, stores, and foodservice outlets.
Car Wash: In recent years, the Greek car wash industry has become dominated by rollover car washes, as consumers deem these to offer a fast, high-quality clean at a mid-range price. Rollover is the most popular type of car wash at Greek service stations. BP (Hellenic) was leading the way in average car wash value per site in 2021.
Convenience and Foodservice: After growing consistently since 2016, convenience sales at fuel forecourts fell in 2020, owing to the enforcement of COVID-19 restrictions. However, convenience sales increased in 2021. Foodservice value also grew in 2021, bouncing back well from the COVID-19 slump. The increase in foodservice value can also be attributed to fuel retailers’ forging of partnerships with food and drink brands such as Costa Coffee. In 2021, Aegean, BP, and AVIN were the Greek market’s top three companies in terms of average convenience value, as well as average foodservice value per site.
Greece Forecourt Market Analysis, by Segments
For more insights on the segments in the Greece forecourt market, download a free report sample
Greece Forecourt Market - Competitive Landscape by Fuel Retailers
The leading fuel retailers in the Greece forecourt market are Shell (Coral), BP (Hellenic), EKO (Hellenic), AVIN, Revoil, Elin, Aegean, and Cyclon. Despite having only the third-largest network of service stations, Shell acquired the top position in the Greek fuel market in 2021. This can primarily be attributed to the wide range of products it offers, as well as the continuous improvements it makes to its forecourt facilities.
Greece Forecourt Market Analysis by Fuel Retailers
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Greece Forecourt Market Report Overview
Market Size (2021) | EUR8.89 billion ($8.81 billion) |
CAGR (2022-2026) | >2% |
Key Segments | Fuel, Car Wash, Convenience Retail, and Foodservice |
Leading Fuel Retailers | Shell (Coral), BP (Hellenic), EKO (Hellenic), AVIN, Revoil, Elin, Aegean, and Cyclon |
Key Highlights
- The total number of service stations in Greece increased in 2019.
- EKO had the highest number of service stations in Greece in 2019.
- The total number of wash occasions in Greece reached more than 7 million in 2019.
Reasons to Buy
This report will help to:
- Identify who are the top players in Greece and how many fuels, food service, shops & car wash outlets they have.
- Plan effective market strategies by uncovering market share and average throughput per site of the top players in the market across fuel, car wash, convenience, and food service categories.
- Understand how the service station network evolving and which players are opening new outlets as well as increasing forecourt shops and car washes.
- Identify what strategies the key players have across their fuel and non-fuel offerings in terms of products sold, branding, promotions, partnerships, and suppliers used
EKO (Hellenic)
AVIN
Shell (Coral)
Aegean
Elin
Revoil
Cyclon
Table of Contents
Frequently asked questions
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What was the Greece forecourt market size in 2021?
The forecourt market size in Greece was EUR8.89 billion ($8.81 billion) in 2021.
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What is the Greece forecourt market growth rate?
The forecourt market in Greece is expected to grow at a CAGR of more than 2% during 2022-2026.
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What are the key segments in the Greece forecourt market?
The key segments in the Greece forecourt market are fuel, car wash, convenience, and food service.
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Who are the leading fuel retailers in the Greece forecourt market?
The leading fuel retailers in the Greece forecourt market are Shell (Coral), BP (Hellenic), EKO (Hellenic), AVIN, Revoil, Elin, Aegean, and Cyclon.
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